P&G announces title sponsorship for LULAC convention

P&G sponsorship for the LULAC conference is announced during a press conference on Thursday
P&G sponsorship for the LULAC conference is announced during a press conference on Thursday

Procter & Gamble has announced the Title Sponsorship of the 82nd League of United Latin American Citizens (LULAC) Annual National Convention and Expo which is being held in Cincinnati this year from June 27 to July 2.

LULAC is the largest and oldest Hispanic organization gather to address critical issues impacting our community and our country. This year, the Convention theme is Bridging the Gap: Expanding the Latino Agenda Into New Frontiers and is expected to bring 20,000 visitors to the Duke Energy Convention Center.

On Thursday, LULAC leaders were joined by Melanie Healey, the North American President for P&G, to share details about the Sponsorship of the Convention & Expo.

"Supporting LULAC's Annual National Convention is the perfect fit for P&G as a continuation of our long-standing partnership to touch and improve the lives of our Latino community on their road to success and prosperity," said Healey. "We are honored to be hosting the convention in our hometown of Cincinnati and we encourage everyone in the community to take part in this great event."

"LULAC has had a long and productive partnership with P&G," stated Margaret Moran, LULAC National President. "From scholarships to technology centers and from our Young Readers program to our national convention, P&G has worked hand in hand with LULAC to address the needs of the fastest growing population in the United States. We are delighted to be coming to P&G's headquarters city with our national convention and we are grateful for their strong support of our organization and our community."

According to the latest Census figures, the Greater Cincinnati metropolitan area is home to 125,000 Latinos and is one of the fastest-growing Hispanic communities in the nation. In Cincinnati proper, the Census estimates the Hispanic population to have doubled over the last 10 years.

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