unveiled a new ice cream flavor on Monday morning.
highly anticipated mystery flavor – Orange & Cream – is now available at
all Graeter's stores and by mail order through the company's website.
Orange & Cream ice cream features an all-natural orange puree
with a fresh, creamy citrus flavor. Like all other Graeter's flavors, it's made
just 2-gallons at a time in old-fashioned French Pot Freezers.
"This flavor is in homage to my father, aunts and uncles, who all
love this classic flavor combination," said Bob Graeter, fourth generation
owner of the family business. "We wanted to share this part of our heritage to
a new generation of Graeter's fans. It's something both my father and kids
The release of this flavor coincides with the 143-year-old
company's new ad campaign featuring their ice cream artisans who hand-swirl
small batches of ice cream, who hand-pour gourmet chocolate to create the
signature chip flavors and who hand-pack pints.
"Orange & Cream typifies what Graeter's is all about," says
Chip Graeter, fourth generation owner. "A nostalgic flavor handcrafted with
passion and pride, just like my great-grandfather would have done."
The new flavor is available by the scoop and by the pint only at
Graeter's ice cream store locations and online at www.graeters.com. It's only
available through May or while supplies last.