Pure Romance CEO says $2M trans clinic gift about safety, letting kids be 'true self'

Pure Romance CEO says $2M trans clinic gift about safety, letting kids be 'true self'

CINCINNATI, OH (FOX19) - Pure Romance CEO Chris Cicchinelli and his wife Jessica say they plan to give $2 million through a multi-year gift agreement to Cincinnati Children's Hospital's Transgender Health Clinic.

The money will go to increased resources, training and the creation of a learning network surrounding the clinic, according to a media release.

Cicchinelli sat down Thursday with the Rob Williams Anytime podcast. You can hear the entire conversation below:

The couple this year created the Living With Change Foundation to support transgender youth and their families. They have a daughter named LC who was born a boy but identifies as a girl.

The foundation has a long-term goal of creating a Center of Excellence for LGBT care at Cincinnati Children's.

"Studies show that LGBT youth are almost five times as likely to have attempted suicide compared to heterosexual youth," Cicchinelli said. "For transgender people, 40 percent will attempt suicide in their lifetime. It wasn't until our own child came out as transgender that we truly understood. Our daughter opened our eyes -- in more ways than one -- to the fact that something must be done."

The foundation highlights four focus areas:

  • Resources and programs for parents
  • Training for school officials in partnership with CPS
  • Training for area businesses to create safe workspaces
  • Policy that ushers equal access

According to the release, the Cincinnati Children's Transgender Health Clinic has served more than 1,000 patients since it was opened five years ago, tripling its patient base in the last two years. About 50 patients between the ages of four and 24 visit each week.

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